A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Wednesday, October 19, 2005

Inside Fast Food - Internal Blogs

Inside Fast Food - Internal Blogs: "The fast food folks may not be 'outward bound' blogging but McDonald's has an active and successful internal blog. The COO, Michael Roberts, is blogging - even live blogging - and podcasting too."

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