Latest Trends and Research Findings Help Marketers Maximize ROI with the Moms Demographic

Latest Trends and Research Findings Help Marketers Maximize ROI with the Moms Demographic

One of the most critical and effective marketing tools in marketing to moms is word-of- mouth advocacy. Procter & Gamble is blazing the trail in knowledge and exploration of this vital tactic through its subsidiary Tremor group. Scott Almquist, Vice President for P&G Tremor will be leading an enlightening M2Moms presentation entitled "My Opinion Matters -- MOM Word of
Mouth."