video ipod - another wom technique by apple?

i've been reading lately how people have been "talking about the new video ipod". engadget, the gadget blog, has received over 650,000 tips (together with secret photos) over the past few days from people who claim to have seen the video ipod before its official release (reputedly next week). some people have really gone to town. has apple been busy whipping up some buzz? even if some of the pictures and photos are fake, it's definitely got people talking!



***UPDATE*** apparently BBC6 let it slip that “Apple is set to unveil a new video iPod at the BBC Television Centre in London on October the 12th,” and that the company is “expected to reveal details of the new MP3 and video player as well as video bundles to be available from the company’s iTunes stores.” however, the broadcast has now been pulled from the bbc's website...