A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Tuesday, October 25, 2005

Electronic Arts's Shawn Conly on Blog Analytics

Matt Galloway comments on Electronic Arts' use of Umbria Communications' blog analytics tools. Yay, we're getting a bit more detail! Matt compares Umbria's offering to that of Intelliseek. Matthew Hurst of Intelliseek responds.

posted by hypnology at 7:31 AM

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