A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Thursday, November 24, 2005

IKEA Brand Evangelists Take to the Blogosphere

IKEA Brand Evangelists Take to the Blogosphere: "AdPulp has a pointer to a new blog tracking IKEA. The blog is penned out of Europe by Armand B. Frasco. Armand, next time get a good URL like ikeafanblog.com. Google is all about the URL, baby. Mike Kaltschnee is your Yoda." Courtesy of Steve Rubel.

posted by hypnology at 9:43 AM

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