A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Tuesday, November 15, 2005

Read Between the Mines: Even More Text Mining Options with Factiva

Read Between the Mines: Even More Text Mining Options with Factiva: "Factiva announced another partnership with IBM this week and another way our clients can monitor their media exposure and reputation. This shows me that we weren't kidding when we said our relationship with Big Blue would continue even though both sides decided to part ways around the WebFountain platform a while back."

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