A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Wednesday, November 02, 2005

When does Viral Marketing become SPAM ?

When does Viral Marketing become SPAM ?: "You get to your computer and login to your e-mail account and amidst the fun party invites, the coupons from the cinema and the e-mail from your mother asking for your Christmas list you find 17 new mails from Uncle Zeno. Everyone has an Uncle Zeno."

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