How to Act on Consumer-Generated Media
How to Act on Consumer-Generated Media: "How on earth do you act on consumer-generated media (CGM)? Is it inherently actionable?"
A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]
How to Act on Consumer-Generated Media: "How on earth do you act on consumer-generated media (CGM)? Is it inherently actionable?"
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