A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Thursday, March 09, 2006

Meet the Super Connectors: A New Generation of Techies Drive Teen Culture According to GenWorld Teen Study: Financial News - Yahoo! Finance

Meet the Super Connectors: A New Generation of Techies Drive Teen Culture According to GenWorld Teen Study: Financial News - Yahoo! Finance: "CHICAGO, March 9 /PRNewswire/ -- Technology isn't just for geeks anymore. Among teens worldwide, a new technology-savvy social-networking teen has emerged -- the SuperConnector.

As access and technological proficiency increased over the past decade, the profile of the most wired teens has changed dramatically, according to the 13-nation GenWorld Teen Study of 3,322 teens recently conducted by Energy BBDO (www.energyBBDO.com)."

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