A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Thursday, October 27, 2005

McDonalds Fan Blogger Knows Company is Listening

McDonalds Fan Blogger Knows Company is Listening: "Ben McConnell and Jackie Huba over at The Church of the Customer Blog are tracking a McDonalds fan blog, McChronicles. By looking at his server logs, the blogger knows that McDonald's and its agency are listening even if they aren't communicating. "

Thanks to Steve Rubel for this.

0 Comments:

Post a Comment

<< Home