A personal blog about anything to do with word of mouth marketing (WOMM/WOM), viral marketing, buzz marketing, contagion, consumer generated media (CGM) and such like. There may be off-topic posts from time to time. Enjoy! [ATOM FEED]

Friday, December 02, 2005

Apple spends a bundle on iPod ads | CNET News.com

Apple spends a bundle on iPod ads | CNET News.com: "Apple also can depend on word of mouth to sell its products. 'The reason they get such great leverage from their ad campaigns is that they have products that people want to talk about.' "

posted by hypnology at 9:01 AM

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