Blogging Is the New Viral Marketing

Blogging Is the New Viral Marketing: "“Link baiting” is a rather inelegant term for publishing content on a blog that is so newsworthy, interesting, funny, or shocking that other bloggers and publishers link to it en masse, causing that particular blog post to spread virally all over the Internet. Small businesses and entrepreneurs have figured out that creating this type of content is more valuable than advertising. And it’s free."